NEWS! GR Consulting Launches New Social Recruiting Training Series
Exciting news alert! Having worked with so many amazing clients over the past 12 months to help launch their digital recruitment strategies, GR Consulting is thrilled to announce the launch of our structured Social Recruiting Training Series.
It comes as a direct response to the evolving landscape of recruitment where a targeted social recruiting strategy can be a game-changer for in-house talent teams, with clients continuing to tell us how overwhelming this can be at first when you don’t know where to start.
With a whopping 91% of employers now using social media at some stage during their hiring process (according to Glassdoor), demand for expertise in this area has never been greater. We’ve seen a surge in requests from both public and private sector employers seeking guidance on harnessing the power of social media for recruitment purposes, whether you’re a total newbie or a seasoned social media guru.
Our new series therefore offers courses at both a beginner and advanced level, designed to equip HR Managers and in-House Recruitment teams with the knowledge and practical tools to navigate the complexities of social recruiting with confidence. We help teach you the basics of algorithms, audiences and advertising, coaching you on recruitment strategies that will fit with your time and resources, and supporting your team to launch your own social recruiting channels on Facebook, X (Twitter), Instagram, LinkedIn (and even TikTok if you’re feeling brave!).
So, what exactly is social recruiting, and why is it essential for talent teams? Social recruiting involves leveraging social media platforms to attract, engage, and hire top talent. The benefits range from raising awareness of your employer brand to reaching a wider talent pool and improving diversity and inclusion efforts. Plus, social recruiting will boost your applications (both quality and quantity), increase conversion to interviews and offers, help streamline your onboarding process, as well as fostering pride and boosting retention with your existing team.
Over the past 12 months, we’ve supported a wide range of businesses to get their social recruiting channels out in the ether. Many contacted us because they felt daunted by the prospect of diving into the realms of social media, confused by how these platforms operate and worried about getting the message right. That’s where GR Consulting stepped in!
Our new Social Recruiting training courses bring together our expertise from supporting bespoke projects into a formal programme, delivered flexibly as either a one-day intensive course or over two half-day sessions. Whether you’re looking to launch a social recruiting strategy from scratch or refine existing practices, our training provides practical insights and actionable strategies that put you in control of your hiring intentions.
Last week, we had the pleasure of returning to Stockport Council to deliver our Advanced Social Recruiting course, having worked closely with their HR Team for the last 18 months. Following a strategic review of their resourcing objectives, we helped launch the ‘Team Stockport’ social recruiting channels on Facebook and X. Through a series of coaching sessions, we guided their HR team in leveraging design tools, scheduling software, and advanced analytics to maximize their outreach and engagement, so it was great to return last week for an audit of their progress and to deliver a more advanced training session to plan next steps.
Janine Amans, HR & Recruitment Manager at Stockport Council, had this to say:
“Amazing training session today on all things social media – thank you again! Looking forward to putting it into practice on our social media platforms.”
Janine Amans, SMBC
So, there you have it – our Social Recruiting Training Series is officially live and comes highly recommended! If you’re ready to find out more about the benefits of social recruiting strategies for your business and how GR Consulting can help, we’d love to hear from you!
